It isn’t every day someone calls you a punk and you are proud of it … especially if you are a luxury watch company. However, Audemars Piguet is proud of…
Suck it Up, Guys. This One is for the Women: Introducing the Audemars Piguet Diamond Punk
Comprehensive watch events taking place annually around the world.
Be Among the First Consumers to See this Year’s Top Watches — Don’t Miss Madison Avenue Watch Week this Week in NY
This week in New York City, you can be among the first consumers ever to see, touch and try on some of the hottest watches of the new year. All…
Imagine a Time When Your Jewelry Tracks Your Activity: Introducing Swarovski Activity Tracking for Women
This entire past week, we devoted time to covering the smart watch, the connected watch and the activity watch – in all its versions. This type of technology is here…
Breitling’s B55 Connected Chronograph Smart Watch Brings the Watch Functions to the Phone
Out of all of the new tech-integrated watches released by traditional brands, Breitling’s B55 Connected Chronograph (announced at the 2015 BaselWorld) is perhaps one of the most exciting ones. Mostly…
Affordable Watches: SmartWatch meets Fashion Watch, Introducing Guess Connect
Smartwatch Week continues as take a lo at the Guess Connect watch. With this watch, we continue to see a recurring pattern of partnerships between traditional watchmakers and tech-savvy brands. In this case,…
Bulgari’s Diagono Magnesium Smart Watch Gives You Military-Level Security On Your Wrist!
Imagine if you could keep all of your personal information in one place — around your wrist. And better yet, have it be always accessible and safely stored. In an…
SmartWatch Week — Day 1: Can Traditional Watch Brands Compete in the Smart Watch World?
As we have said before, BaselWorld is a beast waiting to be tamed. Much like the watch version of an auto show, hundreds upon hundreds of brands introduce the newest mos…
Fendi Timepieces Unveils Momento Bag Bug Watches — Put on Your Angry Face (BaselWorld 2015)
There were a lot of great watches at BaselWorld this year – from the high-tech, to the haute-horology and even space-age-like watches. Then there were the classics, the retros, the…
Zenith Celebrates 150 Years and Classic Racing with the El Primero Chronomaster 1969 Tour Auto Edition
By Ryan Walsh The concept of “Pushing the limits” applies to many different things. In some aspects it’s racing a car at full tilt, pushing your skills to the absolute…
How Much Can You Fit into 45MM? A lot if you are IWC — Check Out the Portugieser Perpetual Calendar Digital-Date Month Edition 75th Anniversary Watch
By Gordon Henderson To commemorate the 75th anniversary of IWC’s Portugieser , the brand has unveiled the Portugieser Perpetual Calendar Digital-Date Month Edition “75th Anniversary.” For the most part, the…
Armin Strom Partners with Gumball 3000 — The Around-the-World Rally
What do Stockholm and Las Vegas have in common? Stop scratching your head … in reality the answer is nothing. However, each year a supercar rally featuring 120 select speedsters travels 3,000…
BaselWorld 2015: Taming the Beast
We are officially back.Easily the biggest watch exhibition of the year, BaselWorld is a beast waiting to be tamed.This year we worked eight days straight from 8 am to 10…
Baselworld 2015: The Bell & Ross BR03-92 Military Type Pays Tribute to the Military Profession
As a brand that originated as a team of aircraft control specialists and designers, it should be no surprise that Bell & Ross brings us the all new BR03-92…
Liquid Time: Introducing the HYT H3 Linear Watch (BaselWorld 2015)
We were among the first to introduce the world to the concept of liquid watches back in 2011 when Vincent Perriard, Founder of HYT (Hydro-Mechanical Timepieces) d with us his…
Fun Fun Fun — Corum Unveils a Limited Edition Bubble Phantom Watch (BaselWorld 2015)
While we are very rushed here at BaselWorld, we couldn’t wait to drop the news: Corum is unveiling a new limited edition Bubble watch! That’s right, this much-coveted, iconic watch…